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SEDONA's
Savvy
New
Style
When
SEDONA
Corporation
first
came
to
CviaD
5
years
ago,
they
were
seeking
a
professionally
distinct
presence
in
their
marketplace.
CviaD
aligned
them
with
a
logo,
comprehensive
identity
system,
PR
kit
folder,
web
site,
case
studies
and
event
collateral.
Recently,
CviaD
completed
a
refreshed
web
site
and
product
data
sheets
to
reflect
their
newly
evolved
and
targeted
positioning.
SEDONA
is
the
clear
CRM
solution
choice
for
small
and
mid-sized
financial
and
insurance
institutions.
Their
new
look
best
leverages
their
existing
identity
and
displays
their
winning
combination
of
vertical,
CRM
and
SMB
savvy.
The
culmination
of
targeted
content,
clear
messaging
and
visual
integrity
has
retained
SEDONA’s
competitive
edge
in
a
niche
industry.
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Black
Tie
Gala
Held
in
a
Warehouse?
For
their
first
annual
GOOD
FOOD
Gala,
a
formal
fund
raiser,
The
Greater
Boston
Food
Bank
decided
to
hold
the
event
in
their
own
50,000
square
foot
distribution
warehouse
in
Boston.
The
warehouse
was
transformed
for
a
night
of
fabulous
dining
and
dancing.
CviaD
created
the
collateral
for
this
unique
event
including
an
invitation
package,
menu
card,
pledge
card
and
program
book.
In
addition,
CviaD
donated
services
to
design
and
produce
signage
placed
among
the
food
storage
racks,
fork
lifts
and
pallet
jacks
featuring
facts
about
the
organization
that
distributes
more
then
20
million
pounds
of
food
annually
to
hundreds
of
hunger-relief
agencies.
CviaDs’
4
year
relationship
with
The
Greater
Boston
Food
Bank
has
helped
support
their
efforts
to
serve
87,000
people
a
week.
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SW
:
Solutions
Personal
:
Lifestyle
:
Management
For
SW:Solutions,
a
premium
personal
assistance
service,
CviaD
recently
completed
the
branding
and
identity
system
that
now
represent
the
company.
CviaD
began
the
project
by
conducting
a
full
evaluation
and
analysis
of
this
newly-formed
company.
From
this
process
a
company
name,
logo
and
tagline
were
conceptualized,
designed
and
applied
to
a
full
identity
system.
The
logo
represents
the
navigational
nature
of
the
job
as
well
as
the
positive
energy
of
taking
on
lifestyle
management
issues
and
turning
them
into
sound
solutions.
SW:Solutions
can
also
be
found
on
the
web
at
www.s-w-solutions.com.
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A
Fresh
Approach
for
MetaWorks
After
creating
MetaWorks’
first
set
of
data
sheets
4
years
ago,
MetaWorks
again
came
to
CviaD
for
a
new
content
approach.
The
refreshed
look
was
applied
to
their
data
sheets
which
tie
into
other
materials
including
an
informative
HTML
email
series
thatCviaD
created.
The
objective
was
to
create
a
clear
information
hierarchy
and
to
establish
a
new
visual
approach
to
best
reflect
MetaWorks’
offerings
and
experience.
The
graphically
unified
design
continues
to
support
MetaWorks’
reputation
as
a
leading
provider
of
Evidence-Based
Drug
Development
and
Commercialization.
“CviaD
was
able
to
grasp
the
technology
of
MetaWorks
and
translate
it
to
an
effective
design
that
supports
our
efforts
to
reach
our
clients
in
a
clear
and
concise
manner.”
-
Matt
Bush,
Marketing
Director,
MetaWorks
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A
New
Venture
for
Stonebridge
Associates
CviaD
and Stonebridge Associates continue their working relationship with
the update of Stonebridge’s web site. The site reflects the
design and writing approach of the new corporate image brochure.
CviaD believes that consistency and uniformity are the key to reinforcing
a confident, established and professional impression.
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Amy
Bowen
recently
joined
CviaD
as
an
Account
Manager.
We
welcome
her
breadth
of
experience
and
expertise
as
a
valuable
addition
to
our
team.
Vicki
Adjami
and
Mayor
Thomas
Menino
at
a
lunch
meeting
at
the
Garden
of
Eden
restaurant.
 
Take
a
break
and
release
stress
with
CviaD’s
stretch
program.
 
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